The Positive Side of Rims: G-Fabrications Business Plan

Abstract

This honors thesis includes both an honors research report and a business plan created through the McGuire Center for Entrepreneurship. The honors research report was done individually and the business plan was done through a team. The honors research report details the social benefit that our company offers the communities we serve through gang prevention. Our venture company, G-Fabrications, creates a new opportunity for young low income Hispanics to create a positive identity for themselves in order to stay out of gangs. This report details why people join gangs, how G-Fabrications can prevent gang development, and finally how G-Fabrications will further benefit society in the future. The business plan was created by the G-Fabrications management team which includes Lee Klein, Josh Klein, Tim Relinski, and Colleen Quirk. The individual roles of each member of the team can be found on the next page. Although each member had specific roles in the group, everyone participated jointly in the creation of our final product. Our business plan describes G-Fabrications venture concept, current competition, competitive advantages, target markets, marketing strategies, and necessary finances in order to prove to investors that our business model is feasible.