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IMPROVING TOURISM AND RECREATION: POTENTIAL FOR ECONOMIC AND PHYSICAL DEVELOPMENT IN CIUDAD ACUNA, COAHUILA (MEXICO - USA BORDER CITY)This thesis advocates development of a program to rehabilitate Braulio Fernandez Park and the commercial sector of Hidalgo Street in the border city of Ciudad Acuna, Coahuila, Mexico. Guidelines for the treatment and development of both new and existing elements within the study area were generated based upon the following: an analysis of the economic and physical needs of the community, and examination of the natural and urban environment, a study of existing landscape architectural amenities in various border cities, and research documenting attitudes and perceptions of the people within the study area as they relate to the issues presented herein. Revitalization through the administration of this program would increase tourism, promote recreation and would enable Braulio Fernandez Park and commercial street Hidalgo to serve as a more impressive and prosperous gateway to Ciudad Acuna and to Mexico.