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    Other People's Money: Adapting Entrepreneurial Techniques to Build Capital in Challenging Economic Times

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    Author
    Farrell, Robert
    Affiliation
    Lehman College, City University of New York
    Issue Date
    2013-04-23
    Keywords
    entrepreneurship
    collaboration
    economic sustainability
    information literacy
    economic crises
    austerity
    library instruction programs
    
    Metadata
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    Citation
    Other People's Money: Adapting Entrepreneurial Techniques to Build Capital in Challenging Economic Times 2011, 18 (2-3):150 College & Undergraduate Libraries
    Journal
    College & Undergraduate Libraries
    URI
    http://hdl.handle.net/10150/283595
    DOI
    10.1080/10691316.2011.577685
    Additional Links
    http://www.tandfonline.com/doi/abs/10.1080/10691316.2011.577685
    Abstract
    Drawing on the “predator” model of ntrepreneurship put forward by Villette and Vuillermot in their 2009 book “From Predators to Icons,” this article argues that challenging economic times reveal that self-funded, collaborative information literacy models have in many cases unsustainably overstretched staff and budgets. In such circumstances, it is necessary for librarians to shift to an entrepreneurial approach that seeks profitable opportunities funded by parties other than the library in order to build capital for current and future instructional services. Following Villette and Vuillermot, the article seeks to refute a cultural myth that sees the entrepreneur as someone who is first and foremost a “do-gooder” or marketer of helpful products, and it also advocates that librarians adopt a view of the entrepreneur as one who preys on unexploited, lowcost/high-profit opportunities to leverage “other people’s money” to build capital for later innovation. The article considers the economics of information literacy and library instruction programs, provides historical context for what has come to be known as the “collaborative imperative,” points to the economic shortsightedness of many collaborative and “embedded librarian” partnerships, and details six examples from information literacy programs that model successful entrepreneurship of the sort argued for.
    Type
    Article
    ISSN
    1069-1316
    1545-2530
    ae974a485f413a2113503eed53cd6c53
    10.1080/10691316.2011.577685
    Scopus Count
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