Reducing Implicit Prejudice Towards Tattooed Individuals with Eyeglasses
Author
Torrejon, Ariana ChristineIssue Date
2015Advisor
Stone, Jeff
Metadata
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The University of Arizona.Rights
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.Abstract
Two studies examined the degree in which eyeglasses can reduce implicit prejudice towards tattooed individuals. In Study 1, participants who completed an Implicit Association Test (IAT) showed less implicit prejudice toward individuals with a tattoo and eyeglasses. Study 2 examined if participants would show no implicit prejudice towards individuals with a tattoo and eyeglasses compared to individuals without a tattoo or eyeglasses. In Study 2, a Multicategory Implicit Association Test (MC-IAT) was used to add new stimuli for comparisons. The degree to which implicit prejudice was eliminated was moderated by perceiver's that wear eyeglasses. Eyeglasses on a tattooed person might activate in-group identification for perceivers that currently wear eyeglasses.Type
textElectronic Thesis
Degree Name
B.A.Degree Level
bachelorsDegree Program
Honors CollegePsychology