AuthorSTITT, AUBRY ALEXANDRA
AdvisorBhappu, Anita D.
MetadataShow full item record
PublisherThe University of Arizona.
RightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
AbstractThis reflection serves as a complement to my experiential honors thesis project, which involved an exploration and execution of a fundraising business. During my two-semester honors thesis project, I composed a value proposition, obtained consumer insights, generated sample inventory for trial sales and consumer testing, and ultimately launched a small fundraising business through an Etsy shop and direct selling of my custom-made products.
Degree ProgramHonors College
Retailing and Consumer Sciences