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    How Partisan Online Environments Shape Communication with Political Outgroups

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    10127-38372-1-PB.pdf
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    Final Published Version
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    Author
    Shmargad, Yotam
    Klar, Samara
    Affiliation
    Univ Arizona
    Issue Date
    2019
    Keywords
    social media
    political communication
    echo chambers
    partisanship
    
    Metadata
    Show full item record
    Publisher
    USC ANNENBERG PRESS
    Citation
    Shmargad, Y., & Klar, S. (2019). How Partisan Online Environments Shape Communication with Political Outgroups. International Journal Of Communication, 13, 27. Retrieved from https://ijoc.org/index.php/ijoc/article/view/10127/2657
    Journal
    INTERNATIONAL JOURNAL OF COMMUNICATION
    Rights
    Copyright © 2019 (Yotam Shmargad and Samara Klar). Licensed under the Creative Commons Attribution Non-commercial No Derivatives (by-nc-nd). Available at http://ijoc.org.
    Collection Information
    This item from the UA Faculty Publications collection is made available by the University of Arizona with support from the University of Arizona Libraries. If you have questions, please contact us at repository@u.library.arizona.edu.
    Abstract
    Social media provide opportunities to consume and share political news in echo chambers, but also to communicate with members of political outgroups. Exposure to political outgroups is often portrayed as the normatively desirable option, although empirically it has mixed effects. With an experimental study, we find that participants who regularly interact with political outgroups on social media share more politically moderate news articles when we assign them to an audience of mostly outgroup versus ingroup members. On the other hand, those who are accustomed to an online echo chamber subsequently polarize when faced with an outgroup audience. Our study holds implications for how a person's online social setting can shape downstream political interactions, and, more broadly, our findings highlight the importance of incorporating pretreatment measures to understand how online environments influence political behavior.
    Note
    Open access journal
    ISSN
    1932-8036
    Version
    Final published version
    Additional Links
    https://ijoc.org/index.php/ijoc/article/view/10127
    Collections
    UA Faculty Publications

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