Cotton Management Economic Notes, Volume 2, No. 5
Citation
Wade, James C. & Russell Tronstad. (1993). Cotton Management Economic Notes, Vol. 2, No. 5. The Department of Agricultural and Resource Economics, The University of Arizona.Abstract
Although cotton producers are not directly involved with selling cotton to consumers, demand at the farm level is derived from the sum of domestic and foreign consumer’s demand in the retail market. Thus, like other businesses, general marketing principles of 1) product, 2) price, 3) place, and 4) promotion apply to cotton producers and the industry.Type
Periodicaltext